Search Here

Portfolio

Home / Portfolio Details

Portfolio

Mackado Plastering – Social Media Marketing Campaign

Category: Social Media Management
Client: Mackado Plastering
Industry: Construction & Plastering Services
Service Delivered: Full Social Media Handling & Content Strategy


Project Overview

Mackado Plastering partnered with us to build a strong and trustworthy online presence. As a construction and plastering service provider, the goal was to showcase their workmanship, attract local clients, and increase brand visibility across social media platforms.


🎯 Objectives

  • Build a consistent brand identity on social media

  • Display real project work, before/after results & service quality

  • Generate genuine customer inquiries

  • Improve engagement and page reach

  • Build trust for a local service-based business


🚀 What I Delivered

Social Media Strategy

Created a custom content plan tailored to their target location and service offerings.

Content Creation

  • Designed professional posts highlighting plastering work

  • Created before/after visuals

  • Wrote engaging, conversion-focused captions

  • Added branded elements to every post

Daily Social Media Handling

  • Page setup & optimization

  • Posting schedule management

  • Responding to comments & DMs

  • Monitoring audience activity

Brand Building

  • Built a clean, professional-looking feed

  • Used consistent colors, fonts, and layouts

  • Shared project updates and customer testimonials

Growth & Performance

  • Increased page reach and visibility

  • Generated local inquiries for plastering services

  • Improved trust and brand recognition


📊 Results

  • Increased engagement rate with consistent posting

  • More local customers connected through social media

  • Higher trust and credibility through visual presentation of their work

  • Better brand recognition in target areas