
Mackado Plastering – Social Media Marketing Campaign
Category: Social Media Management
Client: Mackado Plastering
Industry: Construction & Plastering Services
Service Delivered: Full Social Media Handling & Content Strategy
⭐ Project Overview
Mackado Plastering partnered with us to build a strong and trustworthy online presence. As a construction and plastering service provider, the goal was to showcase their workmanship, attract local clients, and increase brand visibility across social media platforms.
🎯 Objectives
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Build a consistent brand identity on social media
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Display real project work, before/after results & service quality
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Generate genuine customer inquiries
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Improve engagement and page reach
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Build trust for a local service-based business
🚀 What I Delivered
✔ Social Media Strategy
Created a custom content plan tailored to their target location and service offerings.
✔ Content Creation
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Designed professional posts highlighting plastering work
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Created before/after visuals
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Wrote engaging, conversion-focused captions
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Added branded elements to every post
✔ Daily Social Media Handling
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Page setup & optimization
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Posting schedule management
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Responding to comments & DMs
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Monitoring audience activity
✔ Brand Building
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Built a clean, professional-looking feed
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Used consistent colors, fonts, and layouts
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Shared project updates and customer testimonials
✔ Growth & Performance
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Increased page reach and visibility
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Generated local inquiries for plastering services
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Improved trust and brand recognition
📊 Results
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Increased engagement rate with consistent posting
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More local customers connected through social media
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Higher trust and credibility through visual presentation of their work
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Better brand recognition in target areas